From Projects to Products as an agency: Lessons and Pitfalls
You might run LUX, Content Publisher, or one of our other TYPO3 extensions. This talk is about how we build the business behind it and the expensive lessons we learned so you don't have to. This talk pulls back the curtain on how we transitioned from pure client work to building products and the many missteps we made along the way. From underestimated effort to pricing failures, from internal resistance to inter-agency cooperation.
We’ll share the strategies that finally worked, the processes we wished we had from the start, and how we’ve learned to build products with TYPO3.
